How do I shorten a link with Linkly?

Paste any long URL into Linkly's shortener and click Create. In seconds you get a short link you can share anywhere — emails, ads, social posts, QR codes, or printed materials. In the same step you can add a custom domain, set up redirects, or attach retargeting pixels. No technical skills required.

Is Linkly a free URL shortener?

Yes. Linkly is free forever for up to 100 short links and 500 tracked clicks per month — no credit card required. Free users get full access to click analytics, custom redirects, retargeting pixels, and QR codes. Paid plans unlock more links and clicks, custom branded domains, and advanced features for teams.

What's the difference between a short link and a tracking link?

A short link is a compressed version of a long URL — it just makes the address easier to share. A tracking link adds analytics on top: every click is recorded with the visitor's location, device, browser, and referrer. With Linkly, every short link is also a tracking link, so you get both with no extra setup.

Can I use my own domain for short links?

Yes. You can connect any domain you own to Linkly to create branded short links like yourbrand.co/promo. Custom domains work on every paid plan and take about five minutes to set up via DNS. Branded short links increase click-through rates, build trust, and reinforce your brand on every share.

How do I create a QR code for a link?

Create a short link in Linkly, then click the QR code icon to generate a downloadable QR code in PNG, JPG, or SVG. You can customize the colors, add your logo, and update where the QR code points to anytime — without reprinting. Perfect for posters, packaging, business cards, or any printed campaign.

Is Linkly safe? Do short links get blocked?

Linkly short links are safe and won't trigger spam filters when used responsibly. We scan destination URLs against blocklists, refuse known phishing or malware domains, and operate from clean IP ranges. Branded short links on your own domain reduce filter risk further — carriers and email providers trust your domain reputation, not a generic shortener.

How is Linkly different from Bitly or TinyURL?

Linkly is built for marketers and teams that need more than basic shortening. Where TinyURL just shortens, Linkly adds real-time tracking, retargeting pixels, geo and device redirects, branded domains, and team workspaces. Where Bitly charges for branded links and analytics, Linkly's free plan includes them. Linkly is the affordable alternative for serious link tracking.

URL Shortener

Name: Linkly
Rating: 4.9 (49 reviews)
Author: Linkly

Shorten, track, and optimize every link

Create short links, generate QR codes, and set up smart redirects — then track every click in real time. All from one dashboard.

Shorten a long link

No credit card required

500 tracked clicks/monthCustom domainsNo credit card required

380,000+ Organizations, Big and Small, Trust Linkly

Get 100 short links and track 500 monthly clicks for free

Get Started Free

No credit card required

High volume? Talk to our team

1B+

Clicks tracked

150M+

Links created

380K+

Happy users

99.9%

Uptime

Your links, supercharged

Everything you need to shorten, track, and own every link.

Track every click

Real-time link tracking shows who's clicking, from where, and on what device. Export to Google Sheets or CSV.

Traffic

3,729

70.0%

Send visitors where they belong

Automatically route clicks based on Country, Device, or rotate between destinations. Update anytime.

Redirect by Country

Link Rotator

Redirect by Device

Your brand, every click

Use your own domain for instant recognition and trust. Every link reinforces your brand.

use your LINKLY link anywhere you share*

yourbrand.com/linkCopyShare

Print once, update forever

Add your logo, customize the colors, and change where your QR codes point anytime.

Turn clicks into customers

Build powerful custom audiences on Google and Meta from every link click.

Automatically fire tags when users click on your links.

<img> Meta pixel </img>

What can Linkly do for you?

One link shortener, endless possibilities

And many more — see our pricing plans for what each plan includes

Features

Everything you need to shorten, track, and optimize your links

Powerful URL shortener and link tracking features to create, manage, and analyze your short links

Real-Time Link Click Tracking

Track every click with detailed link tracking analytics including location, device, browser, and referrer data.

Learn more

Custom Branded Short Links

Use your own domain to create short links with your branding. Build trust and increase click-through rates.

Learn more

Dynamic QR Code Generator

Create QR codes with custom logos that you can update anytime without reprinting.

Learn more

Geo & Device Link Redirects

Redirect users to different URLs based on their country, city, or device type.

Learn more

Retargeting Pixels on Every Link

Add Meta Pixel, Google Ads, or custom pixels to build audiences from link clicks.

Learn more

URL Shortener API

Integrate link creation and analytics into your apps with our fast, reliable API.

Learn more

Bulk Link Shortener & Management

Organize links with tags, folders, and workspaces. Bulk import from CSV or Excel.

Learn more

Link Rotator & Expiring Links

Set up link rotators, expiring links, and custom redirect rules for any scenario.

Learn more

Team Collaboration

Invite unlimited team members to create and manage links together.

Learn more

Get 100 short links and track 500 monthly clicks for free

Get Started Free View All Features

No credit card required

How Linkly works|The link lifecycle

Create a link, share it anywhere, watch what happens.

Create a branded link

your brand!

Paste any long URL and get a short, branded link — with a dynamic QR code included.

Share it anywhere

one link, everywhere

Drop it in SMS, email, social, print — one link that works on every channel.

Watch clicks in real time

live!

Every click tracked — location, device, referrer — and the destination stays editable forever.

Built for teams like yours

Whether you're a solo creator or an enterprise team, Linkly scales with you.

Marketing Teams

Track campaign performance across channels. See which ads, emails, and posts drive real results.

Agencies

Manage client links in separate workspaces. White-label reports and branded short domains.

E-commerce

Retarget shoppers who click your links. Build audiences on Meta and Google automatically.

Influencers

One link in bio, multiple destinations. Route followers by country or rotate between sponsors.

Developers

A URL shortener API built for developers

Create branded short links, pull click analytics, and manage domains and webhooks over one simple REST API — the same link shortener API that powers the Linkly app.

REST + webhooks — Clean REST endpoints with real-time click webhooks.
Any language — Copy-paste code samples in over 20 languages.
Free to start — 1,000 API calls a month on the free plan, no card required.

Explore the API API reference

curl -X POST "https://api.linklyhq.com/api/v1/link?api_key=YOUR_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "workspace_id": 1,
    "url": "https://example.com/article",
    "name": "blog-share"
  }'

Wall of Love

What people say about Linkly

Thousands of businesses use Linkly as their URL shortener, tracking link platform, and QR code generator.

Tracks up to 1000 links per month for free with real-time and accurate tracking. Perfect for tracking link clicks from emails linking to videos or web pages.

Tomer Helzer

Marketing at OnTheGoSystems

Easy to use, quite powerful, with responsive developers. Simple, sane defaults and an easy to use web app. Simplifies link management with custom features.

Alon

CTO at BUFF.game

It's easy to get a new link setup, manage redirections and get simple to read analytics. We're using it over several markets and have no problems at all.

Adam G

Head of Digital Europe at Lush

Very intuitive, with lots of nifty features. Simple UI with built-in reports by platform and referrer. Great value for managing and tracking affiliate links.

James Rice

Head of Digital Marketing at WikiJob

Super intuitive and user-friendly. Easy interface for tracking website link clicks, excluding team IPs, and setting vanity URLs. Simplifies click tracking without Google Analytics complexity.

Thomi Sakali

General Manager at iDiscover360

A brilliant product. Easy to use, simple, quick, and works great. Customer service has been fantastic. Perfect for quick link shortening and tracking for recruiting campaigns.

Edward Mellett

Director at TestHQ

Easily creates shortened URLs that showcase branding. Provides link tracking across multiple sources.

Jamie Pugh

Marketing Executive at Roche Systems

Very easy to use with great customer help and clear data. Simplifies traffic tracking with clear analytics.

Aleksandra R.

Marketing Associate at Olio

Good features, relatively easy to use and got great results

Niall H.

Tracks up to 1000 links per month for free with real-time and accurate tracking. Perfect for tracking link clicks from emails linking to videos or web pages.

Tomer Helzer

Marketing at OnTheGoSystems

Easily creates shortened URLs that showcase branding. Provides link tracking across multiple sources.

Jamie Pugh

Marketing Executive at Roche Systems

Very intuitive, with lots of nifty features. Simple UI with built-in reports by platform and referrer. Great value for managing and tracking affiliate links.

James Rice

Head of Digital Marketing at WikiJob

A brilliant product. Easy to use, simple, quick, and works great. Customer service has been fantastic. Perfect for quick link shortening and tracking for recruiting campaigns.

Edward Mellett

Director at TestHQ

It's easy to get a new link setup, manage redirections and get simple to read analytics. We're using it over several markets and have no problems at all.

Adam G

Head of Digital Europe at Lush

Good features, relatively easy to use and got great results

Niall H.

Easy to use, quite powerful, with responsive developers. Simple, sane defaults and an easy to use web app. Simplifies link management with custom features.

Alon

CTO at BUFF.game

Very easy to use with great customer help and clear data. Simplifies traffic tracking with clear analytics.

Aleksandra R.

Marketing Associate at Olio

Super intuitive and user-friendly. Easy interface for tracking website link clicks, excluding team IPs, and setting vanity URLs. Simplifies click tracking without Google Analytics complexity.

Thomi Sakali

General Manager at iDiscover360

Tracks up to 1000 links per month for free with real-time and accurate tracking. Perfect for tracking link clicks from emails linking to videos or web pages.

Tomer Helzer

Marketing at OnTheGoSystems

A brilliant product. Easy to use, simple, quick, and works great. Customer service has been fantastic. Perfect for quick link shortening and tracking for recruiting campaigns.

Edward Mellett

Director at TestHQ

Easy to use, quite powerful, with responsive developers. Simple, sane defaults and an easy to use web app. Simplifies link management with custom features.

Alon

CTO at BUFF.game

Easily creates shortened URLs that showcase branding. Provides link tracking across multiple sources.

Jamie Pugh

Marketing Executive at Roche Systems

It's easy to get a new link setup, manage redirections and get simple to read analytics. We're using it over several markets and have no problems at all.

Adam G

Head of Digital Europe at Lush

Very easy to use with great customer help and clear data. Simplifies traffic tracking with clear analytics.

Aleksandra R.

Marketing Associate at Olio

Read all 49 reviews

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Free forever. Upgrade when you're ready.

Track up to 500 clicks per month for free. No credit card required.

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Frequently asked questions

Everything you need to know about Linkly.

A URL shortener is a tool that turns a long, unwieldy web address into a short, shareable link. Instead of pasting a 200-character URL into an email or text, you share something like linkly.link/abc. Linkly goes further than a basic shortener — every short link doubles as a tracking link with real-time analytics built in.